Richard McKeon, Founder and CEO of Beauty Business Journal

Richard McKeon is the founder, CEO and editor-in-chief of Beauty Business Journal, a modern media company and the authoritative voice in the $532 billion global beauty business. His publication provides analysis on strategic, technological, media, and entrepreneurial aspects of the beauty industry.

Headquartered in Dubai, Beauty Business Journal speaks to 200k beauty industry professionals each month. It is recognized amongst an international audience as an indispensable resource for beauty professionals, manufacturers, distributors, retailers, venture capitalists, investors and entrepreneurs, with over 52k subscribers in 135 countries.

From the outset, Beauty Business Journal sparked a new kind of dialogue, exploring key drivers in an industry undergoing unprecedented change. Social media and new technology has dramatically changed the beauty landscape, emerging markets in China, Brazil and the Middle East have rapidly risen in importance, and the global crisis of 2008 and 2020 have and continued to shape consumer values and expectations. The beauty industry has been emerging as a force in popular culture and there is much to analyse, dissect and explore.

Richard holds an MSc. in International Marketing Practice from UCD Michael Smurfit Graduate Business School, a Post Graduate Diploma in Management Practice from Irish Management Institute, and Bachelor of Business Studies from the Galway-Mayo Institute of Technology. Born in Ireland, he has resided in the United Arab Emirates since 2011.

Richard McKeon

Previously, Richard held senior marketing roles, primarily in the digital and technology space, working with some of the most recognizable brands in the European and global marketplace. Although Richard has worked across FMCG, B2C and B2B, he had long been fascinated by the beauty industry, and its intriguing blend of creativity and business.Β 


Richard occasionally speaks at both public and private events. Compensation will vary based on the nature of the customer and event, as well as the topic.

Ideal topics are in-line with the topics covered here on Beauty Business Journal, although tailored topics can be negotiated.

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To contact Richard, you can email directly. All media requests require at least 48 hours lead time. If your request is urgent, please feel free to send a follow-up email. You can find Richard on LinkedIn.