6 Min Read |
In 2018 healthÂ scare in the UK, related to the seizure of fake cosmetics, has highlighted once again the ongoing battle that the cosmetics sector has with counterfeit products. The extent of counterfeit fragrances and makeup has been on the rise. In one UK case a haul of fake cosmetics was found to have high levels of mercury and illegal levels of hydroquinone, a skin-whitening agent. â(Counterfeiters) take advantage of our trust in trademarks and brand names to undermine economies and endanger lives,â says OECD (Organization for Economic Co-operation and Development) Deputy Secretary-General Doug Frantz.
Events like these can damage a brandâs reputation and sales. Itâs difficult to put…
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Updated July 2021