Beauty Brands Are Using SMS Marketing Strategies To Drive Sales

8 Min Read |

As technology has become more personal, our exposure to marketing and advertising has grown nearly constant. A hundred years ago all we had was shop windows, the local newspaper and maybe a radio if you were lucky. Today many of us carry a direct connection to the internet (which rose to 12% of all retail this year) in our pockets.

Combined with television, social media, print media and other digital devices this means that…

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Updated December 2022

by Richard McKeon