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(United Kingdom) The beauty industry has played an essential role during the pandemic by providing people with basic hygiene products and supporting their self-esteem. However, Covid-19 has prompted consumers to re-evaluate their beauty products and needs.
As we emerge from the pandemic into a recession, consumers are seeking to do more with less. Younger people are improvising to care of their appearance by using household items and food ingredients as substitutes for products. This has led to an increase in…
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Updated July 2021
