4 Min Read |
(United Kingdom) The beauty industry has played an essential role during the pandemic by providing people with basic hygiene products and supporting their self-esteem. However, Covid-19 has prompted consumers to re-evaluate their beauty products and needs.
As we emerge from the pandemic into a recession, consumers are seeking to do more with less. Younger people are improvising to care of their appearance by using household items and food ingredients as substitutes for products. This has led to an increase in…
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The community is for strategic thinkers, tactical executors and brand builders who are building modern brands and seeking to understand changing market dynamics. It’s a space to ask questions, start important discussions, and expand your knowledge.
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Updated December 2022
