4 Min Read |
Recent years has seen beauty brands turn their focus more intently on the teen consumer market as they launch lines that appeal to the self-expressive, experimental and wellness orientated demands of the younger consumer. While some brands are going down the tech route, offering AI technology for selfie testing, others are stripping back their products to organic roots by providing transparency of production and honest formulas.
Brands are realizing that teens don’t care for hyped ideas of beauty but are seeking out…
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Updated July 2021