
The beauty industry in the UK and around the globe has exploded in recent years, with more entrepreneurs looking to open their own retail space or release a new product. It has become a very competitive market with Salon Business reporting that “the number of hairdressing, barbering and beauty businesses has gone up by 2% to 42,370 across the UK” and that “the vast majority are micro businesses, with 93% employing less than 10 people, and 70% employing less than 5 people.” If you are one of the 93% you will need to do a lot of work to make your brand visible in such a packed market. Luckily there are some simple steps you can follow to take your beauty business to the next level and become more visible to customers and clients.