2 Min Read |
E-commerce for beauty products has long been an integral part of marketing strategy for major beauty brands throughout emerging and developed markets. But while consumers in the developed and emerging markets are happy to shop for beauty products online, brands have yet to attract the enthusiasm of Middle East consumers to the benefits of online shopping. Although overall online product sales in the region may be growing, however slowly, beauty products still only make up…
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Ideas. Frameworks. Community.
TodayâsÂ business owners, CEOâs, directors and commercial teamsÂ have only 1% of their week to dedicate to learning. They want knowledge from peers and experts, information from those at the forefront. They need to make every moment count.
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When you join Beauty Business Journal, you get instant access to the following:
- Podcast & Written Content. Instant access to over 3 years worth of thought leadership. We deep dive into the trends and topics that modern businesses are confronting daily.
- Processes/Frameworks: We share the most effective processes and strategies our team have studied and learned from over the years. Frameworks used by some of the most successful brands in the industry. Designed to help you create effective go-to-market strategies, build a stronger brand presence, convert more customers, improve ecommerce infrastructure â we share it all, so you walk away with actionable takeaways every time. (Think Charlotte Tilbury, Hero Cosmetics, Harrys, Beautyworld Middle East, etc.)
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Our members are entrepreneurs, indie founders, commercial management within multinational organisations, sales and marketing professionals, venture capitalists, investors, agencies and consultants, from over 135 countries. They are serious professionals who have built brands or are on a journey to doing so.
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We wanted to make it easier to get your Beauty Business Journal membership paid for by your company if you arenât already. When you join, you’ll get a template that you can send to your manager or CFO so you can have your company expense your membership.
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Updated July 2021