8 Min Read |
So far, data about how the beauty industry will ride out the pandemic has contained mixed messages. In general, reports show that many categories have already started to bounce back after a dip in March this year; but with a potential deep recession just around the corner, and the coronavirus infection rate still rising, itâs unclear how quickly the industry as a whole will fully recover and get back on a path of stable growth.
As researchers begin to pay more attention to how…
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Ideas. Frameworks. Community.
Thought-leadership and marketing education for tactical executors, brand builders, and changemakers.
We help beauty industry marketers save time on research and share ideas on how to increase revenue.
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When you join Beauty Business Journal, you get instant access to the following:
- Beauty Business Journal Community: This is a place to connect with other Beauty Business Journal members, ask questions, and get valuable input and feedback from peers.
- Processes/Frameworks: We share the most effective processes and strategies our team have studied and learned from over the years. Frameworks used by some of the most successful brands in the industry. Designed to help you create effective go-to-market strategies, build a stronger brand presence, convert more customers, improve ecommerce infrastructure â we share it all, so you walk away with actionable takeaways every time. (Think Charlotte Tilbury, Hero Cosmetics, Harrys, Beautyworld Middle East, etc.)
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Who is the Beauty Business Journal Community For?
The community is for strategic thinkers, tactical executors and brand builders who are building modern brands and seeking to understand changing market dynamics. Itâs a space to ask questions, start important discussions, and expand your knowledge.
Inside, youâll have access to the resources and community you need to become a better business operator.
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How Can I Get My Membership Paid For?
We wanted to make it easier to get your Beauty Business Journal membership paid for by your company if you arenât already. When you join, you’ll get a template that you can send to your manager or CFO so you can have your company expense your membership.
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Updated December 2022